David Landsman's career spans senior positions in government and business. His connection to Serbia dates to 1997 when he joined the British Embassy in Belgrade. He subsequently served as Ambassador to Albania and Greece, and Foreign Office Balkans Director. In business, he worked for De La Rue plc and most recently was Executive Director of Tata Limited, the Indian conglomerate's European subsidiary. He is now Chairman of Cerebra Global Strategy, a Director of DocuChain and on Advisory Boards of Strategy International, The London Institute of Banking and Finance and the India Business Group. He is a Visiting Fellow of Cambridge Judge Business School and a Chartered Director.